https://www.yasmineelorfi.com/death-by-xoko-1 daily 0.75 2018-06-18 https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1529311456493-P2KAAQYR9B6DDQBDMJS6/a626084a-e901-40a0-812f-e17c1796af9f_rw_1200.png Death by Xoko https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1529311456493-P2KAAQYR9B6DDQBDMJS6/a626084a-e901-40a0-812f-e17c1796af9f_rw_1200.png Death by Xoko https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1529311459512-6GT8H3ZYC887AR6E2C97/d5fd0f9a-05bd-4313-9f05-fc9507856861_rw_1920.jpg Death by Xoko https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1529311462846-7U3Q0UQ100Z4C7A49PIE/0196e3cb-9343-4ce7-bde1-b8bf2a510be8_rw_1920.jpg Death by Xoko https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1529311465115-MLRMKI38OFG4O9P01DC9/929830bf-afcc-4e1e-ad2b-733ae7471689_rw_1920.jpg Death by Xoko https://www.yasmineelorfi.com/workshops daily 0.75 2018-07-01 https://www.yasmineelorfi.com/new-project-1 daily 0.75 2019-07-15 https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1563171750091-05QGDNUYO38FTQ7THA3F/Ki_Uta_Ki_Tai_A3.jpg Kai Ora Food System https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1563165885326-793VMHRC3C9UXIL1FEPO/Untitled_Artwork+2.jpg Kai Ora Food System https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1563166549277-7LWSDNVWHV7C0IGLL43K/Ki_Uta_Ki_Tai_A3+3.jpg Kai Ora Food System https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1563171870425-RC68OKS2EIVBRLMUY3UW/Kai+Ora+Food+System+A2.jpg Kai Ora Food System https://www.yasmineelorfi.com/casestudies daily 0.75 2024-09-29 https://www.yasmineelorfi.com/casestudies/2020/12/5/icon-design-case-study-by-yasmine-el-orfi monthly 0.5 2020-12-04 https://www.yasmineelorfi.com/yasmine-elorfi-blog daily 0.75 2020-12-04 https://www.yasmineelorfi.com/science-illustration daily 1.0 2026-04-07 https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1552558090033-5UC1DRR2ET97DPDTU0VR/changing-climate.jpg Visualising Research - DEEP SOUTH SCIENCE CHALLENGE CHANGING WITH OUR CLIMATE INFOGRAPHIC POSTER The infographic explains the work of the being done by the Science Challenge on Climate Change and explains the tools available for communities and industry. The finished product folds from an A5 booklet into an A2 poster. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1560556860257-PLA08TPMB19IR4MKLH9G/48_Hours_Poster_no+logo.jpg Visualising Research https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1564029781260-5PW9WB1PGV3BHNB8YG6C/Kaiora-Food+System.jpg Visualising Research - Client OUR LAND & WATER | Designer Yasmine El Orfi Kai Ora Food System | Storying Kaitiakitanga A set of illustrations co-designed with the wonderful Jessica Hutchings and Jo Smith for their Kaupapa Māori Food System Project. We sat down around some kai to work these out together, sketching and iterating until we came up with the final illustrations. The first is a visualisation of the model showing the kaupapa Māori values that drive it and the outcomes that it produces. If you flip the poster upside down you can see the problems being solved, visualising the idea of flipping your world view. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1595028435991-2GQ5UWE04M8SMHVWX938/Scene_20_eel.png Visualising Research - CLIENT: MFE / WONDERLAB A series of illustrations for the agency Wonderlab who used them to create a promo video for the New Zealand Freshwater Strategy - Te Mana O Te Wai for the Ministry of Environment. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1698895550737-QEXSBMB6HCUZCB943BPS/Mussels-2.jpg Visualising Research https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1698896379045-BGMPP6HHW5EQ3SR38KQ2/Vision+2050+.jpg Visualising Research https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1698969989136-AMJ6HVLDWIAIMUD5AREY/Getting+Around+Survey+2022-2.jpg Visualising Research https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1698895298726-BI2EOHNGFW0OIKOB0Y8M/Ice+Science.jpg Visualising Research - THE INSTITUTE FOR SNOW AND AVALANCHE RESEARCH Ice Science Illustrations This set of illustrations simply illustrates the complex relationships between the 5 work packages that this science institute works on. I started by working out a simple information structure and then used techniques like visual metaphor and visual narrative to tell a simple visual story. The image can be used as a full image to represent the whole programme and as 5 single images representing each separate work package. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1698895462148-GFKOX0S644JMQ680TZ1O/Cawthron-collective+storytelling.jpg Visualising Research - CAWTHRON INSTITUE Collective Storytelling Graphical Abstract In the increasingly visual world we live in where people are overloaded with information we need to work smarter to capture their attention. This illustration distills a graphical abstract into a simple compelling visual, an innovative way to give readers and viewers an overview of the project without having to read a dense science publication. We also created a set of icons from the main illustration to use in the publication. Visually linking the two and helping with scanability within the document. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1698895773675-5RAVC284R0RCAD5EWWVL/Ethics.jpg Visualising Research - OTAGO UNIVERSITY Survey Ethics Form Forms can be overwhelming and hard to understand. Working with social scientists we wanted to take the opportunity to build trust with our audience by making this ethics form warm, friendly and really easy to understand. Personification and warm colours are used to build connection. Simple language and a really clear information structure, with visual sign posts help make this form a joy to read. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1699560135862-6RI85M9KXJTCOIYM5DT4/Scene_20B+2.jpg Visualising Research https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1717007295329-VJOT699T5TDLNSWCGCSF/OLW-future.jpg Visualising Research https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1717012215532-LZLPWPBVSY25LKWT25DT/Screenshot+2024-05-30+at+7.49.18+AM.png Visualising Research https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1727592945994-4M670392KWI90TJ288UN/Planning+for+South+Dunedin+in+a+Changing+Environment.jpg Visualising Research https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1727762910765-8YHT2O1Q8YBYIVUEX999/Screenshot+2024-10-01+at+7.08.05+PM.png Visualising Research https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1727765617536-1R4AD6EISMQ4EXZ7KYNV/Mock-up_Poster_horizontal+copy+2.jpg Visualising Research https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1739998343862-VES8KLT8B07VK3ZSULH2/Mock-up_Poster_square+copy.jpg Visualising Research - CLIENT: NZ HUMAN RIGHTS COMMISSION WORLD REFUGEE DAY For World Refugee Day 2022 I was asked to create an illustration for their mini social media campaign. The focus was on the right to seek safety. I used illustration to capture the complex emotions a refugee may face when faced with the decision to leave their home, not knowing where they may end up or if they will be safe. But hoping for a better life somewhere. The illustration was designed to work as a social media tile to connect and engage simply. It would also make a great T Shirt. Created as a member of the League of Live Illustrators https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1749010950548-9S85G5DRXZC9Y8BSKR5M/Contents.png Visualising Research https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1727765131780-L7HLDPGY2CZUHW204IYK/soil+cityposter.jpg Visualising Research - Science Communication & Illustration Soil City - A Worm's Eye View This illustration takes you on a journey underground to see how healthy soil is made. It is designed to be used in schools. Right beneath our feet is a hustling, bustling metropolis, bursting with life. Hidden in constant darkness, it is a world we forget but it keeps us alive. Millions of microscopic critters interact to create a living, breathing ecosystem that nourishes our plants, helping us to grow nearly all of our food, cycling our water and storing more carbon than all the trees on Earth. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1740006005297-BCGV99GLD3VWSG26UJNQ/OLOF-overview.jpg Visualising Research - SCIENCE COMMUNICATION & ILLUSTRATION Our Lakes, Our Future This illustration is part of the "Our Lakes, Our Future" project, a collaborative effort focused on restoring and protecting Aotearoa’s lakes. Created in partnership with iwi, the artwork serves as a powerful visual representation of the deep cultural and environmental connection we share with these precious waterways. Through vibrant imagery, the illustration brings to life the project’s message of hope, restoration, and collective responsibility. It highlights the role of art in communicating complex environmental issues, sparking conversations, and inspiring action, encouraging all generations to envision a future where the health of our lakes is restored, protected, and honored for years to come. Client: Cawthron Institute https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1741204572120-1TA2U83H7GKMGHGC0C0C/Screenshot+2025-03-05+at+11.17.22+AM.png Visualising Research - VICTORIA UNIVERSITY OF WELLINGTON PARENT CENTRED URBANISM Working with social science researchers Eva Neely and Mirjam Schindler for the League of Live Illustrators, these illustrations capture participants kōrero at a hui about Parent Centred Urbanism https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1775525227966-RYJ5OHQ4SD1DY5K6EYMI/Massey_Treaty_Timeline.jpg Visualising Research https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1775593265918-7FORZ0I8DPUPAA70FJGE/mockup-featuring-an-open-book-lying-on-a-solid-color-surface-852-el+%281%29.png Visualising Research https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1750124268243-TOD11U0H7W5STVMR3X4Q/Screen+Shot+2025-06-17+at+1.37.29+PM.png Visualising Research https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/27b37704-ad57-4f7d-b1f9-7e11a185522d/Screenshot+2024-09-29+at+9.48.24+PM.png Visualising Research - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/c8baf9a1-e617-4a29-9edc-b31c8a307d5d/Screenshot+2024-10-03+at+9.18.02+AM.png Visualising Research - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/511d85bf-e504-4e69-857e-2e0d86caa31c/Screenshot+2024-09-29+at+2.32.58+PM.png Visualising Research - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/d5327092-2359-4015-88aa-24c790fa660a/Screenshot+2024-10-04+at+9.17.34+PM.png Visualising Research - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/703731d1-8eb8-41ab-a614-b7b4e449d8d2/ICON+Connect+to+Nature.jpg Visualising Research - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/d945ac4f-b507-4fcb-9940-90a2d753a0ea/Screenshot+2024-09-29+at+9.48.38+PM.png Visualising Research - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/c2edfd58-1e92-4f5d-b702-0ef62ff9065f/Screenshot+2024-09-29+at+3.36.05+PM.png Visualising Research - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/0981e75e-3f59-4d37-b648-7ddbb93a2f21/Screenshot+2024-09-29+at+9.48.48+PM.png Visualising Research - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/fd9cda4c-d2d5-4455-aa09-e1c95c510e43/Screenshot+2024-09-29+at+3.35.45+PM.png Visualising Research - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1348540d-6f85-4dab-974c-a3c0274f64f8/Screenshot+2024-09-29+at+9.48.55+PM.png Visualising Research - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/5e41fe7b-5066-4719-a601-521386a4fb10/Screenshot+2024-09-29+at+3.31.13+PM.png Visualising Research - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/7678b227-bcff-45ef-953a-24618509e77c/Screenshot+2024-09-29+at+3.31.29+PM.png Visualising Research - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/a7e665c9-00bf-4008-841a-953898d6d446/Screenshot+2024-09-29+at+3.31.44+PM.png Visualising Research - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/8671a4d0-2fb4-437c-93b9-3140a5860ebe/Screenshot+2024-09-29+at+9.49.02+PM.png Visualising Research - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/cc0f203a-2536-4b28-a5dc-635949869c68/Screenshot+2024-09-29+at+3.34.37+PM.png Visualising Research - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/0e7a6bce-3761-4c15-8df0-363e2eb0c083/Screenshot+2024-09-29+at+9.49.10+PM.png Visualising Research - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/bcc968c4-fb82-44a2-92dc-af605c0cfe6d/Facebook+post3.jpg Visualising Research - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/700fadc9-3336-4b2b-967c-668ba0474379/Facebook+post2.jpg Visualising Research - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/307b2a5b-c2bc-412b-9efb-05699c428066/Facebook+post.jpg Visualising Research - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.yasmineelorfi.com/purposeful-games-1 daily 0.75 2026-04-07 https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1529310353230-N6OVMVHWNTBG7K9TX71R/02beaae1-1e2e-4938-84de-64e714e6b3ff_rw_1920.jpg Public Engagement & Games - Safe Kids | Agency Storybox | DESIGNER YASMINE EL ORFI SAFE KIDS SAFETY WHARE TOURING EXHIBITION A temporary exhibition space that is design to pack down so it can be toured around the country, educating children and their parents about safety in the home through interactive play. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1727771296173-0YUXDLUEJDG5VPTIQ6M2/first+1000+days+cover.jpg Public Engagement & Games https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1739999093444-PB9MGH6TM3H3Z1SH9FUM/Camp+Unity+1.jpg Public Engagement & Games https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1740076879211-UB0ZKC4UKYXT4UWBG0LH/Screenshot+2025-02-21+at+7.40.21+AM.png Public Engagement & Games - Manatu Hauora Ko Wai Au - Empathy Game An empathy game to build equity in health. Currently in production, coming soon. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1741135755337-83OC317DL6XWAKYW1MDK/Screenshot%2B2023-11-03%2Bat%2B4.00.33%2BPM+copy.jpg Public Engagement & Games https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1699486020089-H55MY45SJRB16RZR3SF2/MockUp_1+copy.png Public Engagement & Games - Science Communication & Illustration Cool Critters Memory Game This set of playing cards is a science education product made for the Waiaroha Discovery Centre. Introducing players to the critters that inhabit their wai and making them memorable through social play. Project Lead: Stitchbird Client: Waiaroha Heretaunga Water Discovery Centre. Hastings District Council - Te Kaunihera ā-Rohe o Heretaunga. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1740076025938-PKPWC1LALN6O14QBQF7Z/Whaea_ellen%27s_ko%CC%84rero_English+%281%29.jpg Public Engagement & Games - Early Years Live Illustration Live Illustrations created for the Early Years Wānanga with the League of Live Illustrators. The wairua and magic of the hui was so beautiful and integral to the important work of the kaimahi so I wanted to bring that through using handpainted textures and devices, quotes and illustrations. The art concept and style was developed specifically for this kaupapa with the participants, the illustration is scraped out of the dark brown whenua, linking back to te ira tangata, kura waka and the process of birth, the glowing images reminding us of moving from dark of the womb into the world of light. The illustrations were created live at the hui with Megan Salole as part my work with The League of Live Illustrators. The wairua of the hui was so strong I swear the illustrations drew themselves. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1775524029174-39YOYAVK8093G0RSY4MZ/mockup-of-a-board-game-box-placed-on-a-customizable-surface-5693-el1.png Public Engagement & Games https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1727764056987-UCBNCHZLPPF3QMNG30UT/Food+System+Pathways+-+overview+mock+up.png Public Engagement & Games https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/c9987d0f-af2c-4a63-95dd-c7b2e672b04b/Screenshot+2024-10-01+at+7.23.12+PM.png Public Engagement & Games https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/f0aea351-db87-437e-b019-fd28d7553f04/Food+System+Pathways+-+Orangas_0001_Pathways.jpg Public Engagement & Games - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1727764052619-GIO2FONU3EPHQ6XTJY29/Food+System+Pathways+-+oranga+mock+up.png Public Engagement & Games https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1727764056987-UCBNCHZLPPF3QMNG30UT/Food+System+Pathways+-+overview+mock+up.png Public Engagement & Games https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1727764060665-IJ19S667TKNF2P18KOP7/Food+System+Pathways+-+worksheet+mock+up.png Public Engagement & Games https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/7e20fd0a-34f5-4c14-9da8-0f4e37487f18/first+1000+days+cover.jpg Public Engagement & Games - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/7bd46810-47ef-4790-a5fe-b8311d37a90d/first+1000+days+copy.jpg Public Engagement & Games - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/25eb88e0-e6ba-43c7-8424-cc43504aba3b/first+1000+days+contents.jpg Public Engagement & Games - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/d463bef8-5546-4e55-9ce4-809fe4bb3239/first+1000+days+content+3.jpg Public Engagement & Games - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/2389f519-52b5-4a65-845d-9420b1ec646e/first+1000+days+content+2.jpg Public Engagement & Games - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.yasmineelorfi.com/ministry-for-the-environment daily 0.75 2018-06-20 https://www.yasmineelorfi.com/education-council daily 0.75 2018-06-20 https://www.yasmineelorfi.com/work-with-me daily 0.75 2025-07-03 https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/92fa39f3-388f-4ec0-acab-4f216f4559c9/Screenshot+2025-07-04+at+11.00.56+AM.png Get in Touch - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.yasmineelorfi.com/about-1 daily 0.75 2025-07-26 https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/1750130606040-IVBPWF6PLJUK8E17WWWY/Screen+Shot+2025-06-17+at+1.19.06+PM.png About - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5b274f03f8370abae980b3e3/9486dd6d-bd14-45c8-a0cf-e109d133f5dd/Screenshot+2025-07-04+at+10.43.26+AM.png About - Make it stand out Whatever it is, the way you tell your story online can make all the difference.